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xTool Retail Studio

Empower Retail

Experiences

with On-site

Customization

  • · Bring Customers In
  • · Deliver Unique Experiences
  • · Boost Engagement and Revenue
Our Solution
Why Customization
Contact Us
FAQs
HandBook
Retail Trends Analysis: Growth with Experiential Marketing
Successful Experiential Marketing Case Studies
Current Operational Challenges in Retail Stores
ROI Calculation Methods for Different Customization Strategies
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Introducing xTool Retail Studio

Seamless End-to-End Customization. Drive Retail Experience Innovation

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All-in-One Laser Customization Solution
Professional Device: Class 1 Laser Retail Marker / xTool SafetyPro™ AP2 Air Purifier / Customization Kiosk
Smart Software: Efficient Data Management System
Expert Service: 1-on-1 Brand Support / On-Site Installation & Implementation / Tailored Employee Training Programs
All-in-One Apparel Customization Solution
Professional Device: xTool Apparel Printer / xTool SafetyPro™ AP2 Air Purifier / Customization Kiosk
Smart Software: Efficient Data Management System
Expert Service: 1-on-1 Brand Support / On-Site Installation & Implementation / Tailored Employee Training Programs

Smart & Efficient Data Management System

Instantly view performance metrics like total orders and top-selling products, giving you crystal-clear insights into what resonates with your customers. Plus, effortlessly scale your customization across all stores with instant product and template sync.

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Exclusive Features Loved by Leading Brands

Draw-to-Engrave with Smart Paper
Simply sign or doodle on smart paper and watch it engrave—no computer needed.
Draw-to-Engrave with Smart Paper
Simply sign or doodle on smart paper and watch it engrave—no computer needed.

Secure Solutions. Reliable Support.

Top-Tier Safety. Best-in-Class Performance
Class 1 safety, Enterprise-level data safety
Trusted Local Service, Fully Covered
Every step got you cover

Perfectly Branded for Your Retail Space

Seamlessly incorporate your brand's logo and colors into the machine's physical design. Customized user interface that reflects your brand's visual identity and style.

A Seamless Journey for Your Brand

From optimizing engraving and printing parameters to creating custom fixtures that fit your brand style, followed by expert installation and staff training, we ensure your store delivers consistent, high-quality customization with ease.

Hassle-Free Help, Always by Your Side

Installation and Maintenance Services
Professional setup and debugging for new store device commissioning.
Extended Warranty Service
Exclusive extended warranty for retail stores, up to 3-years of coverage.
VIP Dedicated Support
Dedicated tech assistance and online response in set time slots.

SGS-Certified for Clean, Compliant Customization

Deliver peace of mind with our Class 1 safety certified retail marker. Combined with a high-efficiency purification system, our solution ensures a smoke-free, odor-free process, creating a safe and compliant customization environment for your brand.

Enterprise-Grade Data Security, From Day One

Server Location
All services and data are hosted in Microsoft Azure's United States region.
Data Privacy
User information is automatically purged after a 3-month period.
Image Security
Our system employs direct printing technology, ensuring images are not uploaded or stored on our servers.

The Ultimate Retail Marker for Every Customization Demand

NO.1 Laser Brand
Amazon's #1 Bestseller. Connecting 62 countries, and honored with Red Dot & iF Design Awards.
Built for 300+ Materials
Used across beauty, lifestyle, outdoor, and consumer goods.
Tailored on the Spot. Ready in Seconds
Instant personalized products for immediate customer delight.

Proven Success with Top Brands

Best In-store Experience

L’Occitane’s global team hailed this activation as their best in-store experience, generating many inquiries about online engraving and personalization services.

Exceptional Foot Traffic

“Customers went crazy for it! We had so much foot traffic, and exceeded sales targets on opening day. ”

Drove 5x Purchase

“The client bought 5 journals after he saw the engraving results. He initially came in just for 1.”

99% Love Engraving

"99% of customers like engraving. It makes shopping more fun."

Insights Across Industries. Drive Your Next Move

Fashion & Luxury
Home & Lifestyle
Sports & Outdoor
Technology & Office Supplies
Hobbies & Travel
Beauty Retail
Boost Beauty Brand Loyalty & Sales with In-Store Customization
Bags & Luggage
Adding Emotional Value to Your Brand’s Bags & Luggage
Footwear Retail
Create a Lasting Impression with Custom Footwear Personalization
Jewelry Retail
Craft Bespoke Jewelry to Strengthen Client Relationships
Eyewear
Offer Custom Eyewear that Reflects Individual Style
Watches
Engage and Retain High-Value Customers with Custom Watches
Drinkware
Turn Drinkware into Personalized Gifts for Every Occasion
House Furnishings
Create Personalized Furnishings for a Unique Brand Experience
Apparel
Empower Your Brand with Custom Clothing Designs for Every Customer
Vape
Personalize Vape Products for a Unique Consumer Experience
Knives
Enhance Product Value with Personalized Knife Engraving
Pet Industry
Tailor Pet Products to Deepen Emotional Engagement and Brand Affinity
Sports Retail
Drive Brand Differentiation with Custom Sports Equipment
Hunting
Personalize Hunting Gear with Custom Engraving for Every Adventure
Electronics
Differentiate Your Brand with Customizable Electronics & Accessories
Office Supplies
Engage Consumers with Personalized Office Products
Souvenirs
Turn Every Souvenir into a Cherished Memory with Customization
Musical Instruments
Make Every Musician Feel Special with On-Site Customization
Wine & Spirits
Stand Out in the Wine & Spirits Industry with On-Site Customization

6 Reasons to Customize. Keep Your Brand Ahead

+40% Foot Traffic
Stanley experienced a 40% increase in foot traffic after implementing on-site customization in its pop-up stores (xTool x Stanley collaboration, 2024).
Amplify Social Media Buzz
L.L.Bean saw a 35% spike in sales of its customizable tote bags after customers began sharing their personalized designs on social media platforms (Marketing Brew, 2024).
Differentiate from Online Retail
In-store customization offer unique experience that online shopping canʼt replicate, letting customers touch, feel, and watch their personalized belongings
Irreplaceable Customer Bonds
“I could throw everything away—but not this cup.” A customer who engraved a photo of her dog said (xTool Retail Studio x Stanley collaboration, 2024). Customized products carry deeper emotional value.
+25% Revenue on Every Order
Consumers are willing to pay on average a 25% premium for personalized or customized items (Forbes, 2020)
Unlock Customer Insights
Stanley discovered that Hello Kitty was a top engraving choice, with pink and white as the dominant colors (xTool x Stanley collaboration, 2024).
+40% Foot Traffic
Stanley experienced a 40% increase in foot traffic after implementing on-site customization in its pop-up stores (xTool x Stanley collaboration, 2024).
Amplify Social Media Buzz
L.L.Bean saw a 35% spike in sales of its customizable tote bags after customers began sharing their personalized designs on social media platforms (Marketing Brew, 2024).
Differentiate from Online Retail
In-store customization offer unique experience that online shopping canʼt replicate, letting customers touch, feel, and watch their personalized belongings
Irreplaceable Customer Bonds
“I could throw everything away—but not this cup.” A customer who engraved a photo of her dog said (xTool Retail Studio x Stanley collaboration, 2024). Customized products carry deeper emotional value.
+25% Revenue on Every Order
Consumers are willing to pay on average a 25% premium for personalized or customized items (Forbes, 2020)
Unlock Customer Insights
Stanley discovered that Hello Kitty was a top engraving choice, with pink and white as the dominant colors (xTool x Stanley collaboration, 2024).
Talk to an Expert

Contact Us, Create Your Next Big Hit

Blueprint
Get FREE Experiential Reinvention Handbook
Preview
Enjoy 1-on-1 Online Demo with Our Expert​​
Deploy
Claim Your Store Launch Kit with Our Sales Representative

FAQs

In today's market, personalization isn't just a "nice-to-have," it's a key differentiator and a powerful revenue driver. Offering customization services transforms your store from a retailer into an experience destination, driving customer loyalty, boosting sales, and most importantly, setting you apart from the competition.

You should choose xTool Retail Studio because we offer a complete and optimized solution designed specifically for retail success, going beyond just a laser engraver:

Machines: Advanced & Retail-Ready. Our engravers are easy to operate, reliable, and designed to handle a wider range of materials and product sizes, overcoming the limitations of traditional CNC.

Software: Intuitive & Powerful. Our user-friendly Customthing software simplifies the customization process for your staff, with no specialized skills needed. It's packed with features to streamline design, manage jobs, and ensure consistent, high-quality results, making in-store customization seamless.

Local Services: Comprehensive Support for Your Success. We're committed to your long-term success with robust local services including installation, training, and ongoing technical support. We ensure you're never left stranded, and confidently offer customization services to your customers.

The xTool F series is not only for product processing, but can also be a great tool for in-store customization. Whether you own a coffee shop, a jewelry store, or even a boutique, in-store customization services can be offered to customers. Safe, easy to use, and highly intelligent, the xTool F1 and F1 Ultra are ideal for enhancing customer satisfaction and boosting business revenue.

Yes, customized product processing is quite profitable. To calculate the charge of your service, you have to consider many things: material costs, size of the sign, labor and time, profit margin, etc. According to real cases in Etsy, a custom guitar picks might have a price ranging from $10-$130. The price can be doubled if the quote is from an on-site personalization company.

Absolutely! xTool laser machines are equipped with user-friendly software and tutorials. xTool F series users report initial setup takes only about 20 minutes, thanks to smart features like camera positioning and autofocus.

Customthing is easy to use even without prior laser cutting experience. For those wanting to master advanced techniques, we offer extensive resources: a detailed manual for a quick start, community support that typically answers questions within hours, and a Support Center with FAQs. If you have any questions, contact here for help!

xTool Retail Studio's laser engravers offer key advantages over traditional CNC machines, especially for retail customization:

  • Material Versatility: While CNC machines like Gravotech are often limited to materials like metal, leather, and glass, our laser engravers works beautifully on a much wider range, including wood, acrylic, fabric, paper, and even food!
  • Handles Larger Items: Unlike some CNCs that struggle with bulky items, our laser engravers can accommodate larger products like candles, perfume bottles, and even larger home décor items, allowing you to personalize a broader selection.
  • User-Friendly & Easy to Learn: Forget complex setups! Our laser engravers are designed for intuitive operation with user-friendly software, so your staff can quickly learn and start creating custom pieces without extensive training.
  • More Applications & Creativity: Laser engraving opens up a world of creative options beyond traditional CNC marking. You can engrave, cut, and create intricate designs, adding a unique touch to almost any product.

F1 Ultra: Most Efficient Batch Engraving on almost all materials: F1 Ultra has both 20W Fiber and 20W Diode Laser with its super speed of 10000mm/s, 220*220mm engraving area, and auto streamline™ production

Versatile Jewelry Making: F1 Ultra has 20W fiber, which can do deep metal engraving, embossing, thin metal cutting

F1:Craft Fair Must-Have: F1 is the mini size of F1 Ultra, Its compact size makes it portable to bring it to the craft fair. With its 2W Infrared laser with 10W diode laser and 4000mm/s, F1 can do customized engraving on almost anything quickly onsite.

DIY Starter: F1 is fun to play and has a minimal learning curve, it also has a relatively lower price to purchase

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